The Business Administration program offers certificates within the Master of Business Administration (MBA) curriculum. Each certificate offers a comprehensive overview of graduate-level business management principles, combining foundational coursework in Strategic Management, Digital Marketing, Healthcare Management, and Data Analytics. 

Digital Marketing Certificate

Course List

Code	Title	Credits
MBA 6000	Business Essentials 1	3
or MBA 6400	Marketing Management
MBA 6850	Digital and Social Media Marketing	3
MBA 7120	Search Engine Optimization and Marketing Analytics	3
MBA 7130	Insights Driven Marketing	3
Total Credits		12

¹

Students without previous business education will complete MBA 6000. Students with previous education will complete MBA 6400.